goAUPAIR Photography Contest

I tried to use as many photos of the Au Pairs and Host Family children in our ads as possible.  I wanted to avoid using stock photographs as much as possible.  I talked to our management team, and got permission to do a photography contest, in order to gain more photos for us to use.

This was an email sent to our Host Families and our Au Pairs, and was also a template for a landing page.  

The contest was a huge success, and we received a lot of photographs that we then used throughout the year on our website, newsletters, flyers, etc.

It was really fun to receive emails from families that were excited to see their photos used in this way.  One Host Mother told me that her children felt that they were famous since their photo was on the internet.